01 · Pilot
Apr–May 2026
Lola Bunny × Aqua Net
- Character collab: Body Mist ‘Vainilla Vibes’ + Desenredante
- 2 AI product films — 100% AI, product-only
- Candy / gloss aesthetic · 10–15s · 9:16
- The entry point: “a first step to scale”.
Evolves
02 · Scale
Jul–Aug 2026
Método Curly
- Full line launch — 3-in-1 · Gel · Curl Reactivator
- 1 master + 3 product films (a system, not one-offs)
- Advanced AI: realistic hair-enhancement + AI voiceover
- On-air Aug 1 — scaled scope, elevated craft.
Why it matters
Trust compounds: from a product pilot to a full line launch, with craft leveling up from basic AI to realistic AI hair-work. Creativity that accumulates value over time.
×3.4
scope growth · 2 → 4 films
Let's build a system that learns.
Tell us what you're working on.